Eubrics is the AI-powered insurance sales training platform built for carriers and brokers — practice before, guidance during, improvement after.
Knowing the policy isn't the problem. Handling real prospects is.
Producers defend the premium instead of communicating value and outcomes.
Selected results from insurance advisor and U.S. insurance broker deployments.
Built around your distribution model
Choose your model to see the commercial problems Eubrics helps solve—and the conversations producers need to handle better.
Insurance-Native AI Roleplay
Every AI scenario adapts to your products, customers, regulations, and sales process.
Try an insurance customer
Start with personal lines, then explore life and commercial conversations built around realistic customer objections.
Inbound Call
Moderate
Christopher Lee
Health-Conscious Family Planner
English
Thoughtful
Neutral
Explain your product and convince the customer to move to the next step...
Outbound call
Moderate
Daniel Anderson
Safety-Focused Vehicle Owner
English
Polite
Patient
Explain your product and convince the customer to move to the next step...
Inbound Call
Moderate
Robert Wilson
Property-Conscious Homeowner
English
Optimistic
Patient
Explain your product and convince the customer to move to the next step...
Discovery Call
Moderate
Robert Brown
Primary Family Provider
English
Optimistic
Patient
Explain your product and convince the customer to move to the next step...
Realistic practice, consistent scoring, and targeted coaching turn readiness into a measurable operating metric.
What changed
Readiness stopped being a manager’s best guess.
Practice
Insurance-specific customer conversations.
Measure
Consistent competency and process scoring.
Coach
Targeted recommendations for the next attempt.
~99%
Certification After Induction
19%
Higher Closure During Nesting
37%
Higher Revenue in a Selected Deployment
Objection Handling
Value Articulation
Everything you need to know about the product and more.
How do AI sales roleplays work on the Eubrics platform?
Sales reps interact with AI-generated customer personas that simulate real buyers, objections, and sales scenarios. These conversations feel like real calls, allowing reps to practice discovery, objection handling, and closing in a realistic and repeatable environment.
How does Eubrics customize training for our sales team?
Eubrics allows you to configure customer personas, industry scenarios, ICPs, and sales workflows specific to your organization. The platform adapts roleplays and evaluations to mirror your real sales conversations and processes.
What insights and analytics does the platform provide?
Eubrics provides real-time insights into rep performance, skill gaps, strengths, and readiness levels. Leaders can track improvement across teams, identify coaching opportunities, and measure the impact of training.
Can Eubrics integrate with our existing tools?
Yes. Eubrics integrates with major CRM, HRMS/HRIS, and ATS systems, making it easy to connect training data with your existing workflows.
Does Eubrics replace sales managers or trainers?
No. Eubrics augments sales leaders by providing scalable practice, feedback, and performance insights, allowing managers to focus on targeted coaching and strategic development.
How quickly can we see results?
Most teams begin seeing improvements in sales readiness, confidence, and call quality within the first few weeks as reps consistently practice and receive feedback.
What industries does Eubrics support?
Eubrics supports a wide range of industries including B2B SaaS, banking, insurance, financial services, and contact centers. Roleplays can be tailored to any sales motion or industry context.
How secure is our data on the platform?
Eubrics uses enterprise-grade security with encrypted data storage and complies with industry standards including ISO 27001 and SOC 2, ensuring your training data remains protected.
How long does it take to implement Eubrics?
Most teams can get started within a few days. Our team helps configure roleplays, evaluation metrics, and scenarios tailored to your sales environment.
Can we create our own evaluation metrics and scorecards?
Yes. Eubrics allows organizations to define custom competency frameworks and scorecards aligned with their sales methodology and coaching goals.
Is Eubrics suitable for onboarding new sales hires?
Yes. Eubrics is widely used for onboarding, enabling new hires to practice real sales conversations and build confidence before engaging with actual customers.
How is Eubrics different from traditional sales training?
Traditional training focuses on theory and one-time workshops, while Eubrics provides continuous practice, AI-driven feedback, and measurable readiness insights to ensure skills translate into real performance.
